Universal Rhythm Assembly is a groundbreaking new festival happening June 27th & 28th at the Riverfront Festival Park.

Now in it’s second year, URA is brought to you by Jay Goldberg Events and Entertainment, Central Illinois’ premier concert, festival and special events producer. Now, in light of the world we live in, we realize there is a need in the community to have a social experience that will help to educate and open our eyes to important issues that surround and affect us all.

This is a two-day music festival with a twist. We will be presenting a variety of music and an opportunity for people to listen "outside the box." Also, to enhance the experience, we will showcase many different special interest groups involving everything from the ecosystem we live in to issues that involve the world as we know it. Of course, no exciting festival would be complete without great food and spirits, and we are taking it to the next level. The Universal Rhythm Assembly will be offering an eclectic mix of tastes from around the world, including specialty food and beverages. And if that wasn’t enough, we will also have an assortment of specialty merchandise vendors to round out the experience.

The lineup for Day 2 will be announced soon, so check out www.universalrhythmassembly.com for further details... RiverFront Event Location: Festival Park, Marshall Plaza, CEFCU Center Stage at The Landing. Event Hours: Gates open at 3pm; Showtime 4pm.